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Well, loneliness leads to solitude and solitude helps to know yourself better. When you start enjoying your own company, you won't socialize because you want to run away from your loneliness but only because you want to socialize which in turn increases the effectiveness of the socializing. Hence,
the key to me is to know yourself before trying to make the world know you so that you start reflecting upon your true self when you present yourself to others which ensures that you are what you are and not what others want you to be...! Not to mention, its just a personal opinion and the article was really good...